Is Google Okay With Multiple Variations of the Same Content?

Is Google Okay With Multiple Variations of the Same Content?

In a Google SEO office-hours, John Mueller answers if it’s okay for publishers to copy their own content and publish it, essentially copying parts of their own content in order to create similar but different content. John Mueller said that it’s okay up to the point where it’s no longer okay and then offered an explanation of where that point is.

Self-Plagiarizing?

The person asking the question framed it as a publisher “plagiarizing” themselves. But that’s a misuse of the word…


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