Google’s Sundar Pichai faced an awkward line of enquiry during today’s House Antitrust Subcommittee hearing related to its 2007 acquisition of adtech platform DoubleClick, and how it went on to renege on an original promise to lawmakers and regulators that it would not (nor could not) merge DoubleClick data with Google account data — automagically doing just that almost a decade later.
By linking internet users’ browsing data, as harvested via the DoubleClick cookie, to…
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