Google to offer publisher first-party cookie support

Google to offer publisher first-party cookie support

Google has just announced its plans to launch a number of features aimed at helping publishers monetize their websites and increase their emphasis on first-party data relationships. The features include support for ads personalization with publisher first-party cookies in Google Ad Manager and AdSense.

Expanding publisher first-party cookies. Publisher first-party cookies can help publishers deliver relevant ads without tracking users across…


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[unable to retrieve full-text content]You can’t escape it now — Gemini is officially part of …

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