Google’s Search Advocate John Mueller says hreflang implementation doesn’t have to be as complicated as people think.
Hreflang is one of the more confusing aspects of technical SEO and among the most important for international businesses and publishers.
In reply to a thread on Reddit, Mueller outlines a simplified approach for publishers to follow.
Hreflang: The Problem
Hreflang is a link attribute that informs Google of the language used on a page. With that information, Google can…
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