Google Looks to Vaccination to Combat Misinformation In Searches

Google Looks to Vaccination to Combat Misinformation In Searches

In the fight against online misinformation, falsehoods have key advantages: They crop up fast and spread at the speed of electrons, and there is a lag period before fact checkers can debunk them.

So researchers at Google, the University of Cambridge and the University of Bristol tested a different approach that tries to undermine misinformation before people see it. They call it “pre-bunking.”

The researchers found that psychologically “inoculating” internet users against lies and…


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