Google Execs Share Vision & Strategy For Google Ads

Google Execs Share Vision & Strategy For Google Ads

Google hosted its annual Google Marketing Live event on May 24, 2022.

A key focus of the event was projections for future growth of Google Ads.

During Google’s Q1 earnings call, the company touted 24% search revenue growth year over year.

John Nicoletti, Google’s VP of Global Product and Sales Activation, led the session on charting the future of ads growth.

He shared two key building blocks for advertisers to separate themselves from the pack:

  • Go all in on automation to level up search…

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