Google exec suggests Instagram and TikTok are eating into Google’s core products, Search and Maps – TechCrunch

Google exec suggests Instagram and TikTok are eating into Google’s core products, Search and Maps – TechCrunch

The TikTok threat to Google’s business isn’t just limited to YouTube, as it turns out. Core Google services, including Search and Maps, are also being impacted by a growing preference for social media and videos as the first stop on younger users’ path to discovery, a Google exec acknowledged today, speaking at an industry event.

Senior Vice President Prabhakar Raghavan, who runs Google’s Knowledge & Information organization, referenced the popular social apps in a broader…


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