Google debuts first 3D Times Square billboard to catch attention of millennials, Gen Z

Google debuts first 3D Times Square billboard to catch attention of millennials, Gen Z

Google is leveraging its partnership with Samsung to launch its first 3D ad in New York’s Times Square. The tech giant is looking to appeal to young millennials and Gen Z by showcasing the ad on a 3D billboard.

The digital out-of-home activation debuted on Dec. 11 as part of Google’s ongoing “The Future is Unfolding” campaign with Samsung, which started in 2021. In partnership with Universal Music Group and creative agency Cekai, the billboard illustrates how people get frustrated…


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