Disney CEO Bob Chapek Wants To Use Data To Customize Experiences 10/27/2022

Disney CEO Bob Chapek Wants To Use Data To Customize Experiences 10/27/2022

Disney CEO Bob Chapek wants to combine personal consumer data from
the Disney+ streaming service and Disney parks to give customers a unique experience.

Chapek, speaking at The Wall Street Journal’s Tech Live conference, said the company is working on ways to combine two main businesses consisting of parks, experiences and …




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