‘Copycatting TikTok is a big trend,’ analyst says after Snap earnings

‘Copycatting TikTok is a big trend,’ analyst says after Snap earnings

TikTok’s massive popularity is shaping trends among social media companies, including Snap (SNAP), which reported earnings last week, said Ygal Arounian, an analyst at Wedbush (video above).

“Snap and the others are moving kind of further deeper into this creator economy world, which TikTok has done a great job capturing,” he said. “So there’s a lot of focus on creating platforms that are similar to TikTok. Copycatting TikTok is a big trend right now.”

Snap’s earnings were mixed….


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