Google News

Publishers Move to Abandon Google-Supported Mobile Web Initiative

Several large online publishers are taking steps to abandon a program from Alphabet Inc.’s Google that was billed as a way to optimize readers’ mobile-browsing experience, saying it generates less advertising revenue. Companies including Vox Media LLC, BuzzFeed Inc.’s Complex Networks and Bustle parent BDG said they have started testing or are considering using their own versions of mobile-optimized article pages, instead of building them using the Accelerated… Source link

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Google On The SEO Impact Of Changing Website Hosting Location

Google addresses whether the changing your website hosting provider to one in a new location can impact SEO and search rankings. This topic is addressed in the latest installment of the Ask Googlebot video series on YouTube. The following question is submitted to Google’s Search Advocate John Mueller: “Does migrating a website hosting location affect SEO? E.g. an Australian website (and target audience) migrating its hosting location from Australia to US.” In response, Mueller says… Source link

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Buy on Google gets rid of order caps and automatic suspensions

Google has updated its Buy on Google Retailer Standards policies. The changes include removing: order caps, automatic suspension via the Retailer Standards program and the “Defects” tab within the Merchant Center dashboard. The email Google sent to merchants notifying them of Retailer Standards enforcement changes. Image: Lawrence Chasse. Tip of the hat to Lawrence Chasse for bringing this to our attention. Why we care. Order caps were previously imposed on… Source link

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Leadership lessons from Google and Alphabet’s X

I’m entering year two of my second startup, this time as CEO, and I’ve been thinking a lot about best practices for starting and building a company. I spent nearly a decade working at Google and more than three years at Alphabet’s X, the moonshot factory. There I cofounded X’s first cybersecurity startup, Chronicle, before venturing out and founding Stairwell. Along the way, I learned some important management lessons and philosophies that continue to help me.  1. Create unique… Source link

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Google Rolls Out Short Titles For Product Ads

Advertisers are now able to optimize their product titles even further in Google Merchant Center. Google recently added a new optional attribute to Merchant Center called “short title”. This update allows you to be more concise and to the point with your products. Where Will The Short Title Attribute Be Shown? In comparison to the “title” attribute, which is required, the short title attribute is optional. The main difference between the title and short title attribute are as… Source link

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Google won’t fire or suspend unvaccinated employees, but they need approval to visit the office

Google is no longer requiring its US-based workers to be vaccinated against COVID-19, according to CNBC. “We’re not enforcing vaccination requirements as a condition of employment for US office workers at this time,” Google spokesperson Lora Lee Erickson said in a statement to The Verge after we first published this article. “We’re continuing to implement our vaccination policy requiring COVID-19 vaccinations or approved accommodations for any individuals accessing our sites,… Source link

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How Google, Apple and Amazon fared in Q4

Big Tech disruptors have their eyes on healthcare but have reported positive financial results driven by their core business models in the fourth quarter of 2021. Google An increase in digital advertising on Google’s searches, video and internet platforms helped push sales 27 percent higher year over year, and its cloud sales increased 45 percent to $5.54 billion in the period. The company logged sales of $72.23 billion and profit of $19.91 billion from October to December 2021. Apple In… Source link

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Googles relaxes mandates, opens amenities for return to office

An Android statue is displayed in front of a building on the Google campus on January 31, 2022 in Mountain View, California. Google parent company Alphabet will report fourth quarter earnings on Tuesday after the closing bell. Justin Sullivan | Getty Images Google is dropping some Covid-related mandates for employees and restoring perks back to its headquarters as it prepares to bring workers back to the office. Google Real Estate and Workplace Services VP David Radcliffe wrote an email to San… Source link

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France’s Fnac Darty teams up with Google to improve online retail services

A staff member works during preparations for the reopening of a Fnac store in Paris as part of an easing of the country’s lockdown restrictions amid the coronavirus disease (COVID-19) outbreak in France, May 18, 2021. REUTERS/Sarah Meyssonnier/File Photo Register now for FREE unlimited access to Reuters.com Register Feb 23 (Reuters) – French retailer Fnac Darty said on Wednesday it entered into a new partnership with tech giant Google (GOOGL.O), as it seeks to improve its online services. Under… Source link

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