Canadians ‘hesitant’ to jump back into Black Friday: Yahoo/Maru poll

Canadians ‘hesitant’ to jump back into Black Friday: Yahoo/Maru poll

One in five Canadians plan to take advantage of Black Friday sales this year, a new Yahoo/Maru public opinion poll shows, with the younger cohort driving most of the shopping. 

The survey found that 21 per cent of Canadians intend to purchase goods this upcoming Black Friday, which would be a pullback in shoppers versus last year, amid the uncertainty of the COVID-19 pandemic. According to the poll, 25 per cent of Canadians made a purchase in relation to Black Friday in 2020. 

Younger…


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