Businesses say ad price their biggest Google beef

NEW YORK — When asked about Google, Bryan Clayton voices a familiar lament among small business owners.

“You keep getting squeezed further and further down the search results page,” says Clayton, chief executive executive officer of GreenPal, a company that operates an app to help homeowners find lawn care. “As a startup, you don’t have a million-dollar advertising budget.”

The Justice Department sued Google on Oct. 20 for anticompetitive behavior, saying the company’s dominance in online…


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