Google has just announced the next stage of trials of its Privacy Sandbox proposal — focused on ads relevance and measurement. The Sandbox refers to an evolving — and now very closely overseen — ad targeting tech stack which Google has proposed for replacing tracking cookie based targeted advertising in Chrome by (at the earliest) the second half of 2023 with alternatives which it argues will be better for users’ privacy yet still effective for generating ad revenue. Writing in… Source link

NEW YORK–(BUSINESS WIRE)–Yahoo today announced an expanded partnership with Glewed TV, a leading ad-supported video-on-demand (AVOD) discovery and live distribution platform for original and professionally produced video content. With the expanded partnership, Glewed TV has officially named Yahoo a preferred supply-side platform (SSP) across connected TV (CTV) and display inventory. Glewed TV has also adopted Yahoo’s cookieless identity solution, Yahoo ConnectID, beginning with… Source link

Initial unemployment claims rose modestly after reaching a 50-year low as employers continue to show reluctance in reducing their workforces in the current competitive labor market. The Labor Department released its latest weekly jobless claims report Thursday at 8:30 a.m. ET. Here were the main metrics from the print, compared to consensus estimates compiled by Bloomberg: Initial jobless claims, week ended March 26: 202,000 vs. 196,000 expected and a revised 188,000 during prior… Source link

A Yango Deli delivery driver collects a test delivery prior to the opening of their new store in London, Britain, October 6, 2021. Picture taken October 6, 2021. REUTERS/John Sibley/File Photo Register now for FREE unlimited access to Reuters.com Register March 31 (Reuters) – Russian internet giant Yandex (YNDX.O) is gradually winding down the Paris operations of its e-grocery service Yango Deli, a spokesperson said on Thursday, citing poor performance and hinting that an exit from the London… Source link

Russian search engine Yandex has many US investors, and is being used by Vladimir Putin to spread propaganda on a global scale. (Photo by Kirill Kudryavtsev/AFP via Getty Images) Yandex, Russia’s equivalent of Google, is being used by more than half a dozen Russian-language news sites to post ads in articles that spread false claims about the Ukraine war, according to a recent report by the… Source link

Google is adding a new “highly cited” label to search results frequently sourced by other publications, the company is announcing today. Anything from local news stories, to interviews, announcements, and even press releases will be eligible for the new label being added to the search result’s preview image, so long as other websites are linking to it. More info is also being added to Search’s “rapidly evolving topics” and “About this Result” notices. The search giant’s… Source link

It’s clear that Google’s automated Play Store policy enforcement system has glaring weaknesses regularly threatening the livelihoods of smaller developers, as we’ve covered again and again. The latest case goes beyond everything we’ve seen so far, though. A company’s developer account and the company owner’s personal Google account were terminated after a former employee seemingly violated Play Store policies — three years after leaving the company, with no ties between his… Source link

President Biden signing off on an oil release from the Strategic Petroleum Reserve (SPR) to cool elevated prices may have some effect, but not a ton, warns Goldman Sachs. “Conceptually, such a release would help the oil market rebalancing in 2022, increasing supply by 1 millions barrels per day for six months, for example. This would reduce the amount of necessary price-induced demand destruction, the sole oil rebalancing mechanism currently available in a world devoid of inventory buffers… Source link

 Knowing your fantasy baseball host site’s ADP can help you find overvalued and undervalued players in the pool. Today we will compare Yahoo’s ADP to FantasyPros Expert Consensus Ranks (ECR) and FantasyPros ADP. The FantasyPros ECR is comprised of rankings from experts across the industry. The FantasyPros ADP combines six sources from the most popular fantasy baseball platforms to find a consensus. In doing this, you can find outliers on different platforms…. Source link

This article first appeared in the Morning Brief. Get the Morning Brief sent directly to your inbox every Monday to Friday by 6:30 a.m. ET. Subscribe Thursday, March 31, 2022 The Bank of Japan (BOJ) was in a bind on Monday. Its currency, the yen, was crashing while yields on their government bonds were surging. The solution — four days of unbridled bond buying by the BOJ to stem the hemorrhaging and contain interest rates. While the gambit worked (for now), Wall Street is waking up to this… Source link