Google Introduces Price Drop Rich Result

Google has updated it’s Product Structured Data page to add a new form of rich results called the Price Drop Appearance. The price drop appearance will display price drop information in the search rich results.

Structured Data and Google Rich Results

Schema.org structured data was developed by Google, Yahoo, Bing and Yandex. Google selects specific structured data types to use for displaying rich results in Google search results pages (SERPs).

Product rich results stand out in the SERPs and…


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