Google Expands Verification Requirement For Finance Ads

Google Expands Verification Requirement For Finance Ads

Google is expanding its verification program for finance ads, which will require advertisers in more countries to prove they’re authorized to promote financial services.

Verification adds an extra layer of protection against financial fraud, helping to ensure people aren’t scammed when they click on search ads.

Google first launched this program in the UK in September 2021, which has reportedly lead to a noticeable decline in ads promoting fraudulent services.

Following the successful UK…


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