Google Selects Prince Harry-Backed Travalyst for Emissions Data on Flight Searches

Skift Take

With the search engine also publishing the methodology and framework for other travel sellers to adopt, there’s a greater chance that carbon emissions data will eventually become standardized, and less confusing. But there’s still a long way to go.

Matthew Parsons

Google is using a new method to collect and display flight emissions data that’s been developed by Travalyst, marking the latest step in the coalition’s efforts to push bookers…