Google on Dealing With Sneaky Use of Expired Domains

Google’s John Mueller answered a question about the use of expired domains for ranking purposes. He explained how there are many legitimate reasons why expired domains registered and why balance and caution must be used for detecting which ones are used for sneaky purposes.

Question About Expired Domains for Ranking Purposes

Expired domains have been a popular way for sites to instantly acquire links for many, many years. It’s a practice rick that’s as old as exchanging reciprocal links…


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