Google Rolls Out Short Titles For Product Ads

Advertisers are now able to optimize their product titles even further in Google Merchant Center.

Google recently added a new optional attribute to Merchant Center called “short title”. This update allows you to be more concise and to the point with your products.

Where Will The Short Title Attribute Be Shown?

In comparison to the “title” attribute, which is required, the short title attribute is optional.

The main difference between the title and short title attribute are as…


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