J&J split will put spotlight on undervalued pipeline, CFO says

Johnson & Johnson’s (JNJ) historic move to split the world’s largest pharmaceutical company into two over the next two years will create two new publicly-traded companies. The legacy brand will focus on drugs and medical devices, while the consumer segment will receive new branding, the company said in a statement Friday.

The move follows a growing trend in the health care sector to focus on innovative — or more high risk, high reward — segments of business, according to experts.

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