Google and Jio seek to convert 450m Indians into smartphone users

Google and Mukesh Ambani’s Jio are hoping to crack one of the world’s largest untapped smartphone markets, launching a device they hope will be cheap enough to convert 450m Indians on “dumb” handsets into smartphone users.

The JioPhone Next, a successor to Ambani’s earlier-generation JioPhone, has been designed by the companies to run a custom version of Android. It will offer a blend of Google and Jio apps, with voice assistance in multiple Indian languages for…


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