Facebook Expanding Ecommerce Efforts

Facebook, Inc. (FB) is constantly looking for ways to expand into new business verticals. This is evident from the company’s investments in virtual reality and artificial intelligence. Similarly, Facebook is trying to tap the lucrative opportunity available in the ecommerce industry, which is expected to grow exponentially in the next decade.

On June 22, the company announced the launch of Shops on WhatsApp and Facebook Marketplace. Previously, the feature was available only on Instagram…


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