If Blocking a Country’s Traffic, Don’t Block Googlebot

Google’s John Mueller advises site owners to be careful not to block Googlebot if they choose to block traffic from an entire country.

Mueller addressed this topic twice over the past week. It came up once during the Google Search Central SEO hangout on April 9, and also came up in a Reddit thread.

During the Search Central hangout, a site owner submitted a question asking Mueller about blocking a country where they’re receiving an abundance of bot traffic.

Here is Mueller’s advice.


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