Fiat 500 Hey Google Cars Launch

(Photo: Fiat)

It had to happen eventually: Fiat has launched a car you can say “Hey Google” to, and it’s even part of the car’s name.

Writing on the Google blog, Vincenzo Riili, Country Marketing Director, Google Italy, explained how Fiat approached Google about working together to integrate Google Assistant with a special edition Fiat 500. The end result is the Fiat 500 Hey Google range, consisting of 500, 500X, and 500XL models.

The integration was made possible by a new My Fiat Action,…


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