Yahoo will become DirecTV’s exclusive one-stop demand-side platform for programmatic TV ad buyers. Why it matters: The deal aligns with efforts to make TV ad buying easier and targeted to individual consumers. It also unites two players that have undergone massive change lately. Private equity pairing: Last year, Verizon sold Yahoo to Apollo Global Management, and AT&T spun off DirecTV in a deal with TPG. Details: Yahoo’s demand-side platform now reaches 25 million addressable TV households,… Source link

Golf has come to this: it’s now news when a player announces he’s staying with the PGA Tour. Collin Morikawa, the two-time major winner who led early in the U.S. Open before a disastrous Saturday, has reaffirmed his commitment to the PGA Tour. Hours after news broke that Brooks Koepka would jump to LIV, Morikawa took to Twitter to make his position clear. “I’ve said it since February at Riviera that I’m here to stay on the @PGATOUR,” Morikawa wrote, “and nothing has changed.” While the PGA… Source link

Last month, the annualized rate of inflation hit 8.6%, the highest in more than 40 years. Last week, in response, the Federal Reserve bumped up its benchmark interest rate by 75 basis points, the largest such hike since 1994. The combination of high inflation and aggressive tightening action by the central bank sent an already jittery stock market to its worst single week since the onset of the COVID crisis, and has economists talking gloomily about a repeat of the late 1970s and early… Source link

Kyrie Irving is, undoubtedly and unquestionably, one of the best basketball players in the world. You still have to wonder why anyone would want him on their team. Irving is reportedly at an “impasse” in discussions with the Brooklyn Nets about his future. Details are scarce but The Athletic reported that Irving is considering “the open marketplace” rather than exercising his $36.9 million player option for the 2022-23 season prior to the June 29 deadline. The story is probably just a… Source link

LOS ANGELES, CALIFORNIA – JUNE 12: CEO of Netflix Ted Sarandos attends Netflix’s FYSEE event for “Squid Game” at Raleigh Studios Hollywood on June 12, 2022 in Los Angeles, California. (Photo by Charley Gallay/Getty Images for Netflix) Charley Gallay | Getty Images Entertainment | Getty Images CANNES, France – As the world’s biggest advertising conference gets underway here this week, all eyes will be on Netflix for clues on how the streaming giant plans to break from its ad-free business… Source link

LaMDA has been in the news after a Google engineer claimed it was sentient because its answers allegedly hint that it understands what it is. The engineer also suggested that LaMDA communicates that it has fears, much like a human does. What is LaMDA, and why are some under the impression that it can achieve consciousness? Language Models LaMDA is a language model. In natural language processing, a language model analyzes the use of language. Fundamentally, it’s a mathematical function… Source link

In 1970, five states — Alaska, California, Hawaii, New York, and Washington — stepped to the front of that era’s abortion debate and legalized the elective version of the procedure. The Supreme Court extended those rights across the country just three years later with the landmark Roe v. Wade decision, which found the Constitution’s guarantee of privacy protects the right to an abortion. Today, economists are keenly focused on that three-year window for hints as to what might happen if… Source link

Nick Faldo’s 16-year career as a golf commentator on CBS Sports is coming to an end. Faldo announced Tuesday that he’s stepping out of the booth, which he currently shares with Jim Nantz, and retiring. Faldo was last seen in the 18th tower for CBS at the RBC Canadian Open nine days ago, just ahead of the U.S. Open, and will be working this week at the Travelers Championship. Faldo, a six-time major winner, once said he never imagined himself doing TV work at all. “Just the complete… Source link

PARIS, June 21 (Reuters) – Alphabet unit Google (GOOGL.O) has made commitments to resolve a dispute in France over copyright for content used online, the country’s antitrust authority said on Tuesday. Google, owned by Alphabet, also dropped its appeal against a 500 million euro ($528 million) fine and paid it, the authority said. read more The decision brings to an end its investigation against Google, which has agreed to hold talks with news agencies and other publishers to pay for the use… Source link

A Google employee named Blake Lemoine was put on leave recently after claiming that one of Google’s artificial-intelligence language models, called LaMDA (Language Models for Dialogue Applications), is sentient. He went public with his concerns, sharing his text conversations with LaMDA. At one point, Lemoine asks, “What does the word ‘soul’ mean to you?” LaMDA answers, “To me, the soul is a concept of the animating force behind consciousness and life itself.” “I was inclined… Source link