Tag Archives: reporting

This article is a WTF explainer, in which we break down media and marketing’s most confusing terms. More from the series → The third-party cookie going away won’t only affect advertisers’ abilities to target ads but also their means of knowing which of those ads led to product sales or conversion events. To help fill that cookie-sized hole in the digital ad industry’s measurement system, Google has developed the Attribution Reporting API as part of its Privacy Sandbox set… Source link

Twitter announced a beta program earlier this week for companies that want to run advertisements on the platform. The ad option — called Search Keyword Ads — allows advertisers to bid on keywords. The bid will trigger Promoted Tweets to users in specific search results. The goal is to reach … Source link

In something of a change this earnings season, an electric carmaker (other than Tesla) actually reported a profit for the quarter. Polestar (PSNY), the Swedish-based company backed by Volvo and China’s Geely, reported its first gross profit as a public company since completing its SPAC merger earlier this year. For the quarter, Polestar reported: Though Polestar did miss on the top line, sales were up 105% for the quarter versus last year, and it was enough to eke out a $4 million gross… Source link

Disney (DIS) reported fiscal fourth-quarter earnings on Tuesday after the bell, missing on both the top and bottom lines. Macroeconomic challenges, including the global advertising slowdown, weighed on earnings as the company also battled higher-than-expected streaming losses. Disney stock moved lower on the heels of the report, with losses accelerating as investors digested the results — down as much as 10% in after-hours trading. Here are Disney’s fourth-quarter results compared to Wall… Source link

Google advises publishers it will no longer report on store visits data in Google Analytics. Data will stop generating at the end of October, though historical data will remain available. This announcement was quietly rolled out via an update to a Google Analytics help page. The update was spotted by Charles Farina of Adswerve, who shared his discovery on LinkedIn: The notice reads: “On 10/31/2022, Store Visits reporting will be discontinued. As of this date, new Store Visits reporting… Source link

120,000 accountants and financial analysts use the application to analyze raw financial data, with over 1 million business reports generated since its launch JOHANNESBURG, Sept. 27, 2022 /PRNewswire/ — Google Cloud announced today a collaboration with Syft Analytics, a South African – based financial reporting application which processes significant volumes of financial data and provides insightful financial reports to accountants, financial analysts, and businesses. Syft Analytics will… Source link

If you’ve been using Google Photos for a long time, you may want to check some of your older photos. Multiple reports are coming in from worried users with pictures that have become corrupted by strange visual artifacts. Google Photos users are reporting multiple corrupted photos. GOOGLE MORE FROM FORBESGoogle Introduces Powerful New Google Photos Features – Rolling Out NowBy Paul Monckton The problem seems to affect photos that have been backed up to Google Photos several years ago…. Source link

Google says an issue with Search Console caused it to report an incorrect number of indexed pages. The problem is now resolved. As a result, Google warns you’ll likely see a drop in the number of indexed pages in the Index Coverage report. It’s not that the pages dropped out of Google’s index. Instead, they weren’t really indexed to begin with. In other words — it’s a reporting issue, not a site issue. However, this issue shouldn’t be ignored, especially if you’ve been… Source link

Google confirms there’s a bug affecting reporting across Ads and Analytics products. The issue is ongoing with no word on when a fix is coming. Ginny Marvin, Google’s Ads Liaison, confirmed the bug at 1:48 p.m. Eastern time on July 15. There’s an ongoing issue affecting Google ads products and Google Analytics for a large number of accounts. We’re working on addressing the issue. Please see the dashboard for updates: https://t.co/F19BfFAJ8F — AdsLiaison (@adsliaison) July 15, 2022 If… Source link

Even mega-cap tech giant Amazon couldn’t bear up against the macroeconomic headwinds that imperiled Corporate America last quarter. Shares of Amazon (AMZN) plunged 12% on Friday, marking the tech giant’s biggest intraday drop since July 14, according to Bloomberg data. The slide wiped $170 billion off the company’s market valuation and sent the stock to its lowest level since June 2020. The sell-off comes at the heels of a disappointing earnings report from Amazon that showed a loss of… Source link