Tag Archives: publisher

Google to offer publisher first-party cookie support

Google to offer publisher first-party cookie support

Google has just announced its plans to launch a number of features aimed at helping publishers monetize their websites and increase their emphasis on first-party data relationships. The features include support for ads personalization with publisher first-party cookies in Google Ad Manager and AdSense. Expanding publisher first-party cookies. Publisher first-party cookies can help publishers deliver relevant ads without tracking users across… Source link

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Google wins defamation battle as Australia’s high court finds tech giant not a publisher | Google

Google wins defamation battle as Australia’s high court finds tech giant not a publisher | Google

Australia’s highest court has ruled Google is not a publisher of the websites it links to in search results, finding search engine hyperlinks do not amount to publication. A majority of high court justices on Wednesday found Google was not the publisher of a defamatory article by the Age about a Victorian lawyer, as it was a search engine that only provided hyperlinks to such content. “In reality, a hyperlink is merely a tool which enables a person to navigate to another webpage,” a… Source link

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Australian court rules Google not publisher but search engine

Australian court rules Google not publisher but search engine

An Australian court ruled that Google is a search engine and not a publisher of a defamatory article, siding with the tech giant in a lawsuit on Wednesday morning local time. The big picture: It’s a win for Google in a years-long defamation suit in which the company argued that article hyperlinks “only communicates that something exists…and it is the operator of the webpage who communicates the content to the user.” Driving the news: George Defteros, a lawyer, previously sued Google, arguing… Source link

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Google launches video health tools to help publisher monetization

Google launches video health tools to help publisher monetization

Maximizing the return on video inventory is a problem likely to be found at the top of most publishers’ lists. Help is on the way for those using Ad Manager thanks to new video specific tools from Google. The new features are part of the Programmatic Video Health Tools and real-time video reporting, both with goals of using automation to surface insights and information quickly. Programmatic video signals This card will create views that show performance across the various video platforms… Source link

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a16z, Avenir and Google back South African mobile games publisher Carry1st in $20M round – TechCrunch

a16z, Avenir and Google back South African mobile games publisher Carry1st in M round – TechCrunch

Carry1st, a South African publisher of social games and interactive content across Africa, has raised a $20 million Series A extension led by Andreessen Horowitz (a16z). This is a16z’s first investment in an Africa-headquartered company (the firm has previously invested in Branch and Zipline, companies with some of its operations in Africa but headquartered in the U.S). Carry1st also received investments from Avenir and Google; it’s the latter’s second check from its Africa… Source link

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Daily Mail publisher accuses Google of manipulating search results and ‘rigging’ online ad auctions

Daily Mail publisher accuses Google of manipulating search results and ‘rigging’ online ad auctions

The publisher of one of the world’s most popular news sites is suing Google and its parent company, Alphabet, alleging that the internet giant manipulates search results as punishment and abuses its dominance over the online advertising market. The lawsuit filed against Google and Alphabet GOOGL GOOG in New York by Associated Newspapers and Mail Media on Tuesday marks the start of a high-profile digital media… Source link

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Daily Mail publisher accuses Google of manipulating search engine results and ‘rigging’ online ad auctions

Daily Mail publisher accuses Google of manipulating search engine results and ‘rigging’ online ad auctions

The publisher of one of the world’s most popular news sites is suing Google and its parent company, Alphabet, alleging that the internet giant manipulates search engine results as punishment and abuses its dominance over the online advertising market. The lawsuit filed against Google and Alphabet GOOGL, -0.73% in New York by Associated Newspapers and Mail Media on Tuesday marks the start of a high-profile digital media skirmish, at a time when the… Source link

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Daily Mail publisher launches lawsuit against Google

Daily Mail publisher launches lawsuit against Google

The publisher of the Daily Mail has filed an antitrust complaint against Google and its parent Alphabet in the US over its advertising and search activities, dealing a setback to the tech company’s efforts to end its long-running war with news publishers. The lawsuit filed by Associated Newspapers and Mail Media in the Southern District of New York seeks damages and injunctive relief against the tech giant for what it alleges is a “de facto bid-rigging scheme” and… Source link

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In Australia, Google makes publisher deals, Facebook walks

In Australia, Google makes publisher deals, Facebook walks

CANBERRA, Australia (AP) — Google is quickly negotiating generous deals with Australian media companies to pay for journalism as lawmakers consider forcing digital giants into such agreements. News Corp. announced a wide-ranging deal Wednesday. Seven West Media reached a deal earlier, and its rival Nine Entertainment is reportedly close to its own pact. But Facebook says it will restrict viewing or sharing news in… Source link

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