Google Search supports a variety of shopping experiences, known as merchant listing experiences, in its search results. These include product snippets, popular products, shopping knowledge panels, and image search. To be eligible for these experiences, Google requires rich product data. In the latest installment of Google’s Ecommerce Essentials series on YouTube, Developer Advocate Alan Kent shares tips to optimize your product information to become eligible for those experiences. Here’s… Source link
Read More »Product Reviews Linking To Multiple Sellers May Get Boost
Google Developer Advocate Alan Kent says product reviews linking to multiple sellers may get a ranking boost over reviews linking to one. Kent confirmed this on Twitter in response to a question about Google’s documentation on how to write high-quality product reviews. There’s a line in the document that reads: “Consider including links to multiple sellers to give the reader the option to purchase from their merchant of choice.” Does that mean a website is disadvantaged if it only… Source link
Read More »Yahoo unveils product improvements in 2023 Newfront showcase
Share Tweet Share Email Yahoo has unveiled a slew of product improvements across its omnichannel platform and proprietary identity solutions as part of its 2023 Newfront presentation that promise to help marketers make their budgets work hard in uncertain times. Yahoo, the fifth largest internet property on earth with 900 million monthly users, has unveiled the improved capabilities as marketers look for improved measurement and proof of return on investment in straightened economic… Source link
Read More »ROKT BUILDS OUT PRODUCT DEVELOPMENT TEAM WITH APPOINTMENT OF TWO GOOGLE VETERANS
Wilfred Yeung Joins as Technical Advisor and Reuben Kan Joins as Distinguished Engineer NEW YORK, Oct. 24, 2022 /PRNewswire/ — Rokt, the leading ecommerce technology company using machine learning to make transactions more relevant to each shopper, today announced that it has appointed two Google veterans to its team: Wilfred Yeung has joined the company’s Technical Advisory Board and Reuben Kan has joined as Distinguished Engineer. Yeung previously spent 11 years at Google, where he led… Source link
Read More »Google Clarifies Product Review Best Practices
Google updated the documentation on how to write product reviews to add examples of kinds of product reviewers and to tighten the focus of the documentation with more precise wording. Overall there were three removals from the original document (out of 21 lines). There were also seven additions to the document, resulting in 24 total lines. Product Review Best Practices For Writing Google’s Search Central documentation on how to write product reviews is meant to provide product review… Source link
Read More »WaPo product chief Kat Downs Mulder joins Yahoo News
Kat Downs Mulder, formerly chief product officer and managing editor of the Washington Post, is joining Yahoo News as senior vice president and general manager, Axios has learned. Why it matters: Downs Mulder is the third longtime C-suite executive to leave the Post this year. Last month, the Washington Post’s longtime tech and data chief Shailesh Prakash said he is leaving the company for a new executive role at Google. In July, CNN announced it hired Kristine Coratti Kelly, the Post’s former… Source link
Read More »Microsoft Releases Performance Max Import And Other New Product Updates 10/04/2022
Consumers are hunting for values this holiday season as the final quarter of the year gets underway. Microsoft hopes to make it easier for marketers to connect with consumers by releasing several new updates in October. One builds on Google Import, so marketers can duplicate Google Performance Max campaigns as … Source link
Read More »Google September 2022 product reviews update rollout complete
Google’s September 2022 product reviews update is now fully rolled out. Google said this update only applied to English-language product reviews. It took six days to complete, beginning Sept. 20 and concluding Sept. 26. This marks the end of a flurry of Google algorithm updates that started with the helpful content update (Aug. 25 to Sept. 9), continued with the September 2022 core update (and Sept. 12 to 26) and concluded with the fifth version… Source link
Read More »Google Core & Product Review Updates Finish Rolling Out
Google’s recent core algorithm update and product review update are done rolling out as of September 26, 2022, the company confirms. Google quietly announced the rollout completion via its search ranking updates page. Screenshot from: developers.google.com/search/updates/ranking, September 2022. The September 2022 core update started rolling out two weeks ago, on September 12. The product review update launched a week later, on September 20. Both updates finish rolling out on the same… Source link
Read More »Google September 2022 Product Review Update Rolling Out
Google confirms the September 2022 product review update, the fifth in a series of updates targeting low-quality reviews, is now rolling out. The update begins rolling out today, September 20, and will take up to a week to roll out. Google made the announcement on Twitter while linking to the official page for search ranking updates. Google will update the page once the launch is complete. Today we released the September 2022 product reviews update for English-language product reviews…. Source link
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