Tag Archives: Local

[unable to retrieve full-text content]5 local SEO insights from Google’s API documentation leak  Search Engine Land Source link

[unable to retrieve full-text content]‘Russia’s Google’ Yandex expands in Europe after selling local assets  Sifted Source link

[unable to retrieve full-text content]Japan Watchdog Says Google Hurt Local Rival’s Ability to Compete  Bloomberg Source link

[unable to retrieve full-text content]Google Wallet appears in India, with local integrations, but Pay will stay  TechCrunch Source link

[unable to retrieve full-text content]‘He didn’t stop’: Google extortion scheme targets local businesses  WPLG Local 10 Source link

Google is piloting branded Local Service Ads (LSA). Brands are automatically enrolled into this new ad type by default. To disable it, businesses can adjust the settings manually. Branded LSAs explained. This new ad type allows brands to show up in search results when someone directly searches for a brand or business. Why we care. While this ad type may offer the chance to display your ad when someone is actively searching for a competitor, allowing you to tap into their customer… Source link

Google is introducing an experimental feature in Google Maps that uses AI to help users discover local businesses that meet specific needs. AI-Powered Discovery The new feature utilizes large language models to analyze Google Maps’ database of over 250 million places, photos, ratings, reviews, and more. After entering a conversational search query, Google Maps will suggest personalized recommendations for businesses, events, restaurants, and activities in the area. For example, you can ask… Source link

Yandex, often described as Russia’s Google, has sold its domestic businesses at a knock-down price. Bloomberg reports the search and services giant, now headquartered in the Netherlands, has handed off its Russian operations for 475 billion rubles ($5.2 billion) in cash and shares. The new owners include the management group, as well as Russia’s biggest domestic energy company, Lukoil, and Russian businessman and a former executive at Gazprom, Alexander Ryazanov, among others. Now that… Source link

One of the best local SEO strategies that any eligible local business can use to rank higher on Google and get local clients is to claim and optimize their Google Business Profile. However, claiming your Google Business Profile (GBP) is just the first step – you must optimize, frequently check, and update your GBP with new information for potential customers. Also, many businesses don’t realize that Google (and almost any user) can make changes to their GBP – like changing your… Source link

Google is piloting a new SERPs feature called “highly rated” for Local Services ads (LSA). As part of the experiment, when users input a local business query into the search engine, Google is now testing the display of a sponsored box featuring a selection of LSAs with top reviews in specific verticals. The featured ads include a thumbnail image, reviews, opening hours, duration of service, local service areas, and a call button so that users can easily contact the… Source link