Tag Archives: GA4

Unlike Universal Analytics, Google Analytics 4 (GA4) does not provide all the metrics and functionalities by default. It also doesn’t automatically show Google Search Console (GSC) data in its reports. To view valuable organic search insights in GA4, you need to manually connect your Search Console property and publish reports. Learn how to link your GA4 and GSC accounts so you can analyze your site’s organic search performance alongside other key metrics. Getting started:… Source link

Learning a new skill, like Google Analytics 4, is intimidating. Add to this the fact that there’s a looming deadline, and you can’t afford to be dragging your feet on getting started. I’m sharing an easy-to-follow beginners guide for setting up GA4 using Google Tag Manager to get you up and running. In it, we’ll take a look at how Google Tag Manager works, followed by an easy five-step GA4 setup tutorial with pictures. Google Tag Manager Defined Google Tag Manager (GTM) is a free tag… Source link

In an update rolling out today, Google addresses a limitation of Google Analytics 4 (GA4) properties by making them compatible with Search Console Insights. Combining data from Search Console and Google Analytics, Search Console Insights provides a thorough overview of how people discover your content across the web. Since its launch in June 2021, Search Console Insights has only been compatible with Universal Analytics (UA) properties. If all you have are GA4 properties, your Insights… Source link

PHOTO: Kai Wenzel | unsplash Analysts these days chase down data from untold number of sources and depend on visualization tools to tame the data flood. Now Google has made its bid for Google Analytics 4 to be a top contender among convenient visualization tools by allowing data to be imported into the platform for the first time. The feature represents a major shift for the tool. Since Google Analytics’ early days it was possible to export data as a spreadsheet, CSV file or as a… Source link