Tag Archives: emissions

[unable to retrieve full-text content]How Google is using AI to help one U.S. city reduce traffic and emissions  CBS News Source link

Yahoo is offering a global carbon-neutral private marketplace (PMP) thanks to its latest ad tech partnership with Scope3. With Scope3’s Green Media Products available within Yahoo’s supply-side platform (SSP), brands and agencies allocate spend towards GMP, Scope3 then measures the emissions associated with the campaign once it has run, and the publishers and ad sellers then contribute to Scope3’s chosen carbon-removal projects. GMP is billed as carbon-neutral media and aims to price… Source link

Google has been accused of airbrushing aviation emissions, after the company changed its flight search engine to halve the CO2 emissions attributed to any given trip. The change, first noted by the BBC, affects a feature on Google Flights that shows the estimated carbon emissions of each route. The company flags routes with higher or lower than typical emissions, and also reports the total CO2 emitted per passenger on any given journey. But in July this year, Google pushed through a change… Source link

In its guidance to companies, the UK’s Department for Business, Energy & Industrial Strategy warns the value of this multiplier is “subject to significant uncertainty”, but says “there is currently no better way of taking these effects into account”. Source link

The temperature in parts of the Antarctic was seventy degrees Fahrenheit above normal in mid-March. Pakistan and India saw their hottest March and April in more than half a century, and the temperature in areas of the subcontinent is above a hundred and twenty degrees this week. Temperatures in Chicago last week topped those in Death Valley. But, on Tuesday, three nonprofit environmental groups jointly released a report containing a different set of numbers that appear to be nearly as scary…. Source link

Skift Take In Skift’s top stories this week, Google joins global partnership Travalyst, backed by Prince Harry, in an act towards sustainability, Europeans are set to make record summer travel numbers, and loyalty programs are being revamped across major and minor travel brands alike. Mary Ann Ha Throughout the week we are posting original stories night and day covering news and travel trends, including on the impact of coronavirus. Every weekend we will… Source link

Skift Take With the search engine also publishing the methodology and framework for other travel sellers to adopt, there’s a greater chance that carbon emissions data will eventually become standardized, and less confusing. But there’s still a long way to go. Matthew Parsons Google is using a new method to collect and display flight emissions data that’s been developed by Travalyst, marking the latest step in the coalition’s efforts to push bookers… Source link

A majority (up to 85%) of the emissions from a barrel of oil come when transportation, such as your car, is driven, according to Carbon Tracker. It’s a stark example of how difficult the net-zero goal will be for companies, but far from the only one. Red Huber | Tribune News Service | Getty Images Normative, a Swedish start-up backed by Google, has launched a free version of its carbon emissions tracker as companies around the world try to figure out how to manage their environmental… Source link

Google will help its Cloud users save energy and reduce emissions by providing new tools to let them manage energy use from their idle projects. Driving the news: Google on Wednesday introduced the Carbon Sense suite. It’s a collection of features that aims to help companies quantify and report their emissions, as well as reduce them. Zoom in: The company says its “Active Assist” feature will allow customers to spot their energy-intensive idle projects and help manage them better to reduce… Source link

Stephen Shankland/CNET Google and IBM… Source link