Tag Archives: Adopts

For the first time, US public companies will be required to tell investors about their exposure to climate risks and greenhouse gas emissions. On Wednesday, the Securities and Exchange Commission approved requiring US-listed companies to communicate how they are managing material risks related to climate change and how those risks affect their bottom lines. Large companies will also be required to disclose their direct emissions from their operations and energy use, known as Scope 1 and… Source link

At Google’s I/O developer conference, the company rolled out a series of updates for Android app developers who publish to Google Play. Among these were two high-profile changes to its Google Play app marketplace, custom store listings and in-app events, which follow updates Apple made to its own App Store just last year. Google had been offering A/B testing for product page enhancements since 2015 — a feature that allows developers to see which text and graphics would best convert… Source link

Google Tuesday said it’s changing its plan for replacing the cookies that help advertisers target users to a new system called Topics, in which advertisers will place ads via a limited number of topics determined by users’ browser activity. Why it matters: The new Topics proposal replaces Google’s previously-announced plan called FLoC (“Federated Learning of Cohorts”), which was criticized by privacy advocates who worried the new ad-targeting solution would inadvertently make it easier for… Source link

Yahoo and BuzzFeed announced this morning the second leg of a strategic partnership that first debuted last November. This latest phase centers on growing addressable audience pools, giving marketers the scale needed as the use of third-party cookies dwindles, ultimately growing programmatic advertising revenue. Source link

Google app is seen on a smartphone in this illustration taken, July 13, 2021. REUTERS/Dado Ruvic/File Photo MADRID, Nov 2 (Reuters) – Spain has adopted a European Union copyright directive that allows third-party online news platforms to negotiate directly with content providers, the government said on Tuesday, setting the stage for Alphabet’s (GOOGL.O) Google News to return to the country. Google News, which links to third-party content, closed in Spain in late 2014 in response to legislation… Source link

Enlarge this image The Google logo seen at the entrance to Google Cloud campus in Seattle. The tech company announced it is allowing some workers to work-from-home permanently if they want. SOPA Images/SOPA Images/LightRocket via Gett … Source link