[unable to retrieve full-text content]Google Won’t Pull Cookies In 2024 AdExchanger Source link
Read More »Google Won’t Pull Cookies In 2024 – AdExchanger
Yahoo’s New DSP Feature Relies On A Mix Of AI And First-Party Data – AdExchanger
[unable to retrieve full-text content]Yahoo’s New DSP Feature Relies On A Mix Of AI And First-Party Data AdExchanger Source link
Read More »Google Gets Hit With Another Antitrust Complaint On The Same Day It Strikes A Privacy Sandbox Deal With The UK’s CMA – AdExchanger
What a world. On Friday of last week, over the course of less than 24 hours, the UK’s competition authority provisionally closed its investigation into the Chrome Privacy Sandbox, and, separately, a coalition of top European publishers filed an antitrust complaint in the EU accusing Google of anticompetitive digital advertising practices. Never a dull moment. Here’s a rundown of what happened. Sandbox patrol After investigating Google’s plan to phase out third-party cookies… Source link
Read More »The CNIL Hits Google On Consent (Again); Will Ad Tech Rivals Ever Be Unified? – AdExchanger
