Tag Archives: addresses

Google exec addresses advertisers’ automation concerns

Google exec addresses advertisers’ automation concerns

Google needs to re-evaluate its approach to automation, according to some advertisers. The search engine announced several AI-driven updates to Responsive Search Ads (RSAs) earlier this week to help streamline ad creation and boost return on investment. However, some interpreted this update as another move by Google to promote automation – a direction that doesn’t resonate well with all advertisers. ‘We need choice regarding automation’ Greg Finn, Director of Marketing… Source link

Read More »

IRS chief addresses debunked claim that a flood of new ‘armed’ agents is coming

IRS chief addresses debunked claim that a flood of new ‘armed’ agents is coming

In the weeks since passage of the Inflation Reduction Act, one provision has generated more heat in certain corners of the internet than any other: an $80 billion infusion coming to the IRS. The money is set to help the tax-collecting agency chase down cheats and refresh its shockingly outdated technology over the coming decade. But many critics on the right who say the agency is politically motivated contend the money will also make tax collectors a more pernicious presence in Americans’… Source link

Read More »

DirecTV-Yahoo Adtech Partnership Addresses Fragmented Digital Video Landscape

DirecTV-Yahoo Adtech Partnership Addresses Fragmented Digital Video Landscape

DirecTV and Yahoo are getting cozy with a strategic partnership to unlock the full potential of addressable TV and streaming inventories. The tie-up will see Yahoo become the exclusive one-stop demand-side platform for advertisers wishing to access the video programming distributor’s content, permitting different ads to be shown to different households while they watch the same program. The pairing aims to restore order to an increasingly fragmented TV… Source link

Read More »

LeBron James addresses Russell Westbrook, Lakers offseason

LeBron James addresses Russell Westbrook, Lakers offseason

Things didn’t go as planned in Los Angeles this season. A day after their season mercifully came to an end with an 11th-place finish in the West, the Lakers fired head coach Frank Vogel. Now what? LeBron James spoke with reporters on Monday about what may come during the offseason — specifically regarding Russell Westbrook. He praised his teammate while vowing to leave personnel decisions to the Lakers front office. “One thing about Russ that I love and will always love is just his… Source link

Read More »

Google CEO addresses employee concerns over loss of candor and honesty

Alphabet CEO Sundar Pichai gestures during a session at the World Economic Forum (WEF) annual meeting in Davos, on January 22, 2020. FABRICE COFFRINI | AFP | Getty Images Google employees are pressing executives to bring back a part of the company’s culture that, in the past, made it a desirable place to work: candor. At a year-end all-hands meeting, held virtually earlier this month, CEO Sundar Pichai read aloud one of the most popular questions from employees, based on the company’s internal… Source link

Read More »

Damian Lillard addresses Neil Olshey’s firing

Damian Lillard has been a member of the Portland Trail Blazers since 2012. During his 10 seasons in the NBA, Lillard has come to define the Portland franchise.  The Trail Blazers experienced a major upheaval Friday, firing general manager Neil Olshey after a monthlong investigation into allegations he created a toxic workplace.  Lillard was asked about the situation during a Reddit AMA session later Friday. Lillard took part in the event to represent Gatorade, who was responsible for posting… Source link

Read More »