JR Smith eyeing NIL opportunities by signing agency

Former NBA star J.R. Smith, who is now a freshman golfer at North Carolina A&T, is entering the NIL game. 

Smith signed a deal with Excel Sports for NIL representation, his agent Lance Young told ESPN’s Adrian Wojnarowski. It’s a first for a high-profile former professional athlete and he’s gained “significant NIL interest among golfing equipment and clothing manufacturers and video game companies,” his agent said. 

Smith, 36, played in the NBA for 16 years and retired after the Los Angeles…


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